THE ADOPSTEAM'S helps digital publishers uncover hidden advertising revenue, optimize their programmatic ecosystem, and build more efficient revenue operations. With 20+ years of hands-on experience in digital advertising, publisher AdOps, Google Ad Manager, programmatic monetization and advertising technology, we help publishers understand what's working, what's not working and where the next revenue opportunity is.
Publisher Opportunity Audit
Analyze Revenue
Review Demand
Audit technology
Review inventory set up
Improve operation process
Provide a prioritized Revenue Opportunity Roadmap
Revenue Optimization
Programatic Yield Optimization
SSP and demand partner analysis.
GAM optimization
Floor and pricing strategy
Inventory analysis
GEO Optimization.
Ad unit performance
Fill and eCPM analysis
Revenue reporting
Monetization testing
Ad Tech Strategy
SSPs
DSP relationships
Ad Servers
Verification vendors
CPM's
Analytics Platforms
Data Solutions
Vendor contracts
Data solutions
Technology fees
ABOUT US
For over two decades I have worked at the intersection of advertising, technology and ditigal media. Working hands-on with systems powering digital advertiser, from adserver campaign operation to programatic monetization, troubleshooting, reporting and revenue optimization had made us realize technology alone won't create revenue. The right technology, configuration, strategy and operation discipline will do. Our goal is help publishers understand their advertising business well enoughh to make better revenue decisions.
OUR BELIEFS
A combination of experience, competence and hard work will achieve great results. These beliefs come from over two decades of hands-on experience with publishers, agencies, clients and technology vendors. WE help digital publishers uncover hidden advertising revenue, optimize their programatic ecosystem and build more efficient revenue operations.
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